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- Q6545374 subject Q7237039.
- Q6545374 subject Q8343638.
- Q6545374 abstract "Lifeguard was the name of a 1956 safety package marketed by the Ford Motor Company.Spurred by Robert McNamara, the Cornell University crash research program and the first year of Ford's own crash testing (1955) the Lifeguard package included:Three standard features: A safety "deep-center" steering wheel with spokes that would flex. Safety "double-grip" door latches to prevent occupant ejection in case of a crash. Safety rearview mirror to reduce broken glass if shattered.Two optional features: Front and rear lap only seat belts (first offered by Ford in 1955). Padded dashboard and sun visors (the padding was advertised as being more absorbent than foam rubber.) The instruments were recessed to minimize injury potential.The buying public was unresponsive to the Lifeguard package according to some, prompting Henry Ford II to say: McNamara is selling safety, but Chevrolet is selling cars. Ralph Nader and Joan Claybrook claim that the package was extremely popular.".
- Q6545374 thumbnail Ford1001.jpg?width=300.
- Q6545374 wikiPageExternalLink 1955-1956-ford-fairlane-crown-victoria4.htm.
- Q6545374 wikiPageExternalLink 2007_1_29.shtml.
- Q6545374 wikiPageExternalLink LifeguardDesign.htm.
- Q6545374 wikiPageWikiLink Q1417134.
- Q6545374 wikiPageWikiLink Q191999.
- Q6545374 wikiPageWikiLink Q200403.
- Q6545374 wikiPageWikiLink Q431790.
- Q6545374 wikiPageWikiLink Q44294.
- Q6545374 wikiPageWikiLink Q49115.
- Q6545374 wikiPageWikiLink Q516858.
- Q6545374 wikiPageWikiLink Q679300.
- Q6545374 wikiPageWikiLink Q7237039.
- Q6545374 wikiPageWikiLink Q7718298.
- Q6545374 wikiPageWikiLink Q8343638.
- Q6545374 comment "Lifeguard was the name of a 1956 safety package marketed by the Ford Motor Company.Spurred by Robert McNamara, the Cornell University crash research program and the first year of Ford's own crash testing (1955) the Lifeguard package included:Three standard features: A safety "deep-center" steering wheel with spokes that would flex. Safety "double-grip" door latches to prevent occupant ejection in case of a crash.".
- Q6545374 label "Lifeguard (automobile safety)".
- Q6545374 depiction Ford1001.jpg.