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- Q19958112 description "Israeli academic".
- Q19958112 description "Israeli academic".
- Q19958112 subject Q5312304.
- Q19958112 subject Q6647371.
- Q19958112 abstract "Jacob Hornik (יעקב הורניק) (born March 7, 1942 in Haifa, Israel) is a Professor in marketing and communications, Author of many books and researchers, consultant; currently he is the Vice President and head of the Management School at the w. Galil Academic College. Professor Hornik is the author of leading marketing books, and recently published a new edition of the book Marketing Management with Professor Philip Kotler of Kellog University.Nowadays his research focuses on two major research projects. 1. Applying advances Neuro-Imaging techniques to explore individual responses to marketing stimuli. 2. The use of Facet Meta theory in advertising models.He also acts as a member of various Board of Directors and provides consulting services to leading companies and advertising agencies.Professor Hornik is chairman of the Israeli "Superbrands" and "Product of the year" awards".
- Q19958112 birthDate "1942-03-07".
- Q19958112 birthPlace Q41621.
- Q19958112 birthYear "1942".
- Q19958112 education Q174158.
- Q19958112 education Q617433.
- Q19958112 thumbnail Professor_Hornik.jpg?width=300.
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- Q19958112 wikiPageExternalLink Jacob_Hornik.
- Q19958112 wikiPageExternalLink 19.pdf.
- Q19958112 wikiPageExternalLink lamda.main?search_by=2&p_value=%F0%E9%E4%E5%EC+%E4%F9%E9%E5%E5%F7.
- Q19958112 wikiPageExternalLink watch?v=qgd9TZMQql8.
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- Q19958112 wikiPageWikiLink Q174158.
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- Q19958112 wikiPageWikiLink Q41621.
- Q19958112 wikiPageWikiLink Q5312304.
- Q19958112 wikiPageWikiLink Q617433.
- Q19958112 wikiPageWikiLink Q6647371.
- Q19958112 birthDate "1942-03-07".
- Q19958112 birthPlace Q41621.
- Q19958112 dateOfBirth "1942-03-07".
- Q19958112 education Q174158.
- Q19958112 education Q617433.
- Q19958112 name "Hornik, Jacob".
- Q19958112 name "Jacob Hornik".
- Q19958112 occupation "Vice president, Author, Marketing Professor and Consultant".
- Q19958112 placeOfBirth Q41621.
- Q19958112 shortDescription "Israeli academic".
- Q19958112 type Person.
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- Q19958112 type Person.
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- Q19958112 type Person.
- Q19958112 comment "Jacob Hornik (יעקב הורניק) (born March 7, 1942 in Haifa, Israel) is a Professor in marketing and communications, Author of many books and researchers, consultant; currently he is the Vice President and head of the Management School at the w. Galil Academic College.".
- Q19958112 label "Jacob Hornik".
- Q19958112 depiction Professor_Hornik.jpg.
- Q19958112 givenName "Jacob".
- Q19958112 name "Hornik, Jacob".
- Q19958112 name "Jacob Hornik".
- Q19958112 surname "Hornik".