Matches in DBpedia 2016-04 for { <http://doi.org/10.2307/1252015> ?p ?o }
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- 1252015 date "1995-01-01".
- 1252015 doi "10.2307/1252015".
- 1252015 first "Vicki".
- 1252015 first2 "Robert".
- 1252015 isCitedBy Umbrella_brand.
- 1252015 issue "1".
- 1252015 journal "Journal of Marketing".
- 1252015 last "Lane".
- 1252015 last2 "Jacobson".
- 1252015 pages "63–77".
- 1252015 title "Stock Market Reactions to Brand Extension Announcements: The Effects of Brand Attitude and Familiarity".
- 1252015 url "http://www.jstor.org/stable/1252015".
- 1252015 volume "59".