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- Value-based_pricing abstract "Value-based pricing (also value optimized pricing) is a pricing strategy which sets prices primarily, but not exclusively, on the value, perceived or estimated, to the customer rather than on the cost of the product or historical prices. Where it is successfully used, it will improve profitability due to the higher prices without impacting greatly on sales volumes.The approach is most successful when products are sold based on emotions (fashion), in niche markets, in shortages (e.g. drinks at open air festival on a hot summer day) or for indispensable add-ons (e.g. printer cartridges, headsets for cell phones). Goods that are very intensely traded (e.g. oil and other commodities) or that are sold to highly sophisticated customers in large markets (e.g. automotive industry) usually are sold using cost-plus pricing.Value-based pricing in its literal sense implies basing pricing on the product benefits perceived by the customer instead of on the exact cost of developing the product. For example, let’s consider the pricing of a painting. A painting is priced much more than the price of canvas and paints. The price in fact depends a lot on who the painter is. Painting prices also shoot up with variables like age, cultural significance, and, most importantly, how much benefit the buyer is deriving. Owning an original Dalí or Picasso painting elevates the self-esteem of the buyer and hence elevates the perceived benefits of ownership.".
- Value-based_pricing wikiPageID "9495823".
- Value-based_pricing wikiPageLength "5230".
- Value-based_pricing wikiPageOutDegree "11".
- Value-based_pricing wikiPageRevisionID "698192929".
- Value-based_pricing wikiPageWikiLink Category:Pricing.
- Value-based_pricing wikiPageWikiLink Conjoint_analysis.
- Value-based_pricing wikiPageWikiLink Cost-plus_pricing.
- Value-based_pricing wikiPageWikiLink Price_discrimination.
- Value-based_pricing wikiPageWikiLink Pricing_strategies.
- Value-based_pricing wikiPageWikiLink Relationship-based_pricing.
- Value-based_pricing wikiPageWikiLink Utility.
- Value-based_pricing wikiPageWikiLink Value_(marketing).
- Value-based_pricing wikiPageWikiLink Van_Westendorps_Price_Sensitivity_Meter.
- Value-based_pricing wikiPageWikiLink Variable_pricing.
- Value-based_pricing wikiPageWikiLinkText "Value-based pricing".
- Value-based_pricing wikiPageWikiLinkText "value of overpricing".
- Value-based_pricing wikiPageWikiLinkText "value price".
- Value-based_pricing wikiPageWikiLinkText "value-based pricing".
- Value-based_pricing wikiPageWikiLinkText "value-priced".
- Value-based_pricing wikiPageUsesTemplate Template:Reflist.
- Value-based_pricing subject Category:Pricing.
- Value-based_pricing hypernym Strategy.
- Value-based_pricing type VideoGame.
- Value-based_pricing comment "Value-based pricing (also value optimized pricing) is a pricing strategy which sets prices primarily, but not exclusively, on the value, perceived or estimated, to the customer rather than on the cost of the product or historical prices. Where it is successfully used, it will improve profitability due to the higher prices without impacting greatly on sales volumes.The approach is most successful when products are sold based on emotions (fashion), in niche markets, in shortages (e.g.".
- Value-based_pricing label "Value-based pricing".
- Value-based_pricing sameAs Q7912715.
- Value-based_pricing sameAs 가치_기준_가격결정.
- Value-based_pricing sameAs m.028c8nt.
- Value-based_pricing sameAs Q7912715.
- Value-based_pricing wasDerivedFrom Value-based_pricing?oldid=698192929.
- Value-based_pricing isPrimaryTopicOf Value-based_pricing.