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- Trade_marketing abstract "Trade marketing is a discipline of marketing that relates to increasing the demand at wholesaler, retailer, or distributor level rather than at the consumer level. However, there is a need to continue with Brand Management strategies to sustain the need at the consumer end. A shopper, who may be the consumer him/herself, is the one who identifies and purchases a product from a retailer. To ensure that a retailer promotes a company's product against competitors', that company must market its product to the retailers as well. Trade marketing might also include offering various tangible/intangible benefits to retailers. The alignment of sales and marketing discipline to profitability can be another explanation for trade marketing.Trade marketing is the basic idea of marketing your products through the value chain and at the point of sale i.e. the store. Consider it the idea of creating a demand for your products across the channel and before it reaches the consumer. This traditionally exists in a brick and mortar environment and can be argued to be one of the oldest forms of marketing.".
- Trade_marketing wikiPageExternalLink description_trade_marketing_mix.html.
- Trade_marketing wikiPageExternalLink dictionary.
- Trade_marketing wikiPageExternalLink www.trademarketinghq.com.
- Trade_marketing wikiPageExternalLink www.trademarketingparma.com.
- Trade_marketing wikiPageID "15705590".
- Trade_marketing wikiPageLength "5458".
- Trade_marketing wikiPageOutDegree "13".
- Trade_marketing wikiPageRevisionID "697229679".
- Trade_marketing wikiPageWikiLink Auchan.
- Trade_marketing wikiPageWikiLink Business-to-business.
- Trade_marketing wikiPageWikiLink Carrefour.
- Trade_marketing wikiPageWikiLink Category:Marketing.
- Trade_marketing wikiPageWikiLink Marketing.
- Trade_marketing wikiPageWikiLink Marketing_strategy.
- Trade_marketing wikiPageWikiLink Outline_of_marketing.
- Trade_marketing wikiPageWikiLink Point_of_sale_display.
- Trade_marketing wikiPageWikiLink Shopper_marketing.
- Trade_marketing wikiPageWikiLink Stockout.
- Trade_marketing wikiPageWikiLink Tesco.
- Trade_marketing wikiPageWikiLink Walmart.
- Trade_marketing wikiPageWikiLinkText "Trade marketing".
- Trade_marketing wikiPageWikiLinkText "trade".
- Trade_marketing wikiPageUsesTemplate Template:Citation_needed.
- Trade_marketing wikiPageUsesTemplate Template:Cleanup.
- Trade_marketing wikiPageUsesTemplate Template:Expand_section.
- Trade_marketing wikiPageUsesTemplate Template:Wikiquote.
- Trade_marketing subject Category:Marketing.
- Trade_marketing hypernym Discipline.
- Trade_marketing type Sport.
- Trade_marketing type Page.
- Trade_marketing type Redirect.
- Trade_marketing comment "Trade marketing is a discipline of marketing that relates to increasing the demand at wholesaler, retailer, or distributor level rather than at the consumer level. However, there is a need to continue with Brand Management strategies to sustain the need at the consumer end. A shopper, who may be the consumer him/herself, is the one who identifies and purchases a product from a retailer.".
- Trade_marketing label "Trade marketing".
- Trade_marketing sameAs Q375469.
- Trade_marketing sameAs Trade_Marketing.
- Trade_marketing sameAs Trade_marketing.
- Trade_marketing sameAs Trade_marketing.
- Trade_marketing sameAs Trade_marketing.
- Trade_marketing sameAs Trade_marketing.
- Trade_marketing sameAs Trade_marketing.
- Trade_marketing sameAs m.03nqrck.
- Trade_marketing sameAs Трейд-маркетинг.
- Trade_marketing sameAs Трейд-маркетинг.
- Trade_marketing sameAs Q375469.
- Trade_marketing sameAs 通路行銷.
- Trade_marketing wasDerivedFrom Trade_marketing?oldid=697229679.
- Trade_marketing isPrimaryTopicOf Trade_marketing.