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- Share_of_wallet abstract "Share-of-wallet (SOW) is a survey method used in performance management that helps managers understand the amount of business a company gets from specific customers.Another common definition is the following: Share of Wallet is the percentage (\"share\") of a customer's expenses (\"of wallet\") for a product that goes to the firm selling the product. Different firms fight over the share they have of a customer's wallet, all trying to get as much as possible. Typically, these different firms don't sell the same but rather ancillary or complementary product.Share-of wallet is commonly used in the finance and banking sectors to describe share-of-customer. Increasing share-of-customer is a key consideration increasing customer lifetime value.Forte Consultancy says: \"The percentage of a customer’s spend that is with a given company over a given amount of time. For a gas retailer, for example, it’s the number of times a given customer fills up their car’s gas tank one month at their own pumps divided by the total number of times the same customer fills up their car’s gas tank that entire month. So a customer who fills up his or her car’s gas tank four times a month with three of those fills at one gas retailer is giving that gas retailer 75% share of their wallet.\"".
- Share_of_wallet wikiPageID "12755271".
- Share_of_wallet wikiPageLength "1893".
- Share_of_wallet wikiPageOutDegree "3".
- Share_of_wallet wikiPageRevisionID "643918490".
- Share_of_wallet wikiPageWikiLink Category:Marketing_terminology.
- Share_of_wallet wikiPageWikiLink Performance_management.
- Share_of_wallet wikiPageWikiLink Survey_methodology.
- Share_of_wallet wikiPageWikiLinkText "Share of Wallet".
- Share_of_wallet wikiPageWikiLinkText "Share of wallet".
- Share_of_wallet wikiPageWikiLinkText "share of wallet".
- Share_of_wallet wikiPageUsesTemplate Template:Refimprove.
- Share_of_wallet wikiPageUsesTemplate Template:Reflist.
- Share_of_wallet subject Category:Marketing_terminology.
- Share_of_wallet hypernym Method.
- Share_of_wallet type Software.
- Share_of_wallet type Redirect.
- Share_of_wallet type Term.
- Share_of_wallet comment "Share-of-wallet (SOW) is a survey method used in performance management that helps managers understand the amount of business a company gets from specific customers.Another common definition is the following: Share of Wallet is the percentage (\"share\") of a customer's expenses (\"of wallet\") for a product that goes to the firm selling the product. Different firms fight over the share they have of a customer's wallet, all trying to get as much as possible.".
- Share_of_wallet label "Share of wallet".
- Share_of_wallet sameAs Q6395315.
- Share_of_wallet sameAs נתח_ארנק.
- Share_of_wallet sameAs m.02x3fsq.
- Share_of_wallet sameAs Q6395315.
- Share_of_wallet sameAs 钱包份额.
- Share_of_wallet wasDerivedFrom Share_of_wallet?oldid=643918490.
- Share_of_wallet isPrimaryTopicOf Share_of_wallet.