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- Permission_marketing abstract "Permission marketing is a relatively new term, which was coined and developed by the entrepreneur, Seth Godin. Traditional methods of marketing often revolve around the idea of attracting the customer’s attention away from whatever they are doing – whether it is a television advertisement that cuts into a TV show, or an internet pop-up that interferes with a website. According to Seth Godin, such traditional methods of advertising (often referred to as “Interruption marketing”), have become less effective in the modern world, where consumers are overloaded with information. Therefore, Godin has developed the idea of permission marketing. Permission marketing is the opposite of interruption marketing; instead of interrupting the customer with unrequested information, permission marketing aims to sell goods and services only when the prospect gives consent in advance to receive the marketing information.Opt-in email is a prime example of Permission marketing, where Internet users sign-up (in other words give permission) to receive information about a certain product or a service. Supporters of Permission marketing claim it to be effective, as the potential client would be more interested in information that was requested in advance. It is also more cost-efficient in comparison to traditional marketing methods, as businesses only need to target consumers who have expressed an interest in their product.".
- Permission_marketing wikiPageID "209902".
- Permission_marketing wikiPageLength "11522".
- Permission_marketing wikiPageOutDegree "8".
- Permission_marketing wikiPageRevisionID "700058570".
- Permission_marketing wikiPageWikiLink Category:Marketing.
- Permission_marketing wikiPageWikiLink Internet.
- Permission_marketing wikiPageWikiLink Interruption_marketing.
- Permission_marketing wikiPageWikiLink Mass_marketing.
- Permission_marketing wikiPageWikiLink Opt-in_email.
- Permission_marketing wikiPageWikiLink Seth_Godin.
- Permission_marketing wikiPageWikiLinkText "Permission marketing".
- Permission_marketing wikiPageWikiLinkText "permission marketing".
- Permission_marketing wikiPageWikiLinkText "permission".
- Permission_marketing wikiPageWikiLinkText "separated from editorial content".
- Permission_marketing course "Education Program:University College London/MSIN1003 Information World".
- Permission_marketing term "2014".
- Permission_marketing wikiPageUsesTemplate Template:Course_assignment.
- Permission_marketing wikiPageUsesTemplate Template:Reflist.
- Permission_marketing subject Category:Marketing.
- Permission_marketing type Type.
- Permission_marketing type Term.
- Permission_marketing type Type.
- Permission_marketing comment "Permission marketing is a relatively new term, which was coined and developed by the entrepreneur, Seth Godin. Traditional methods of marketing often revolve around the idea of attracting the customer’s attention away from whatever they are doing – whether it is a television advertisement that cuts into a TV show, or an internet pop-up that interferes with a website.".
- Permission_marketing label "Permission marketing".
- Permission_marketing sameAs Q327243.
- Permission_marketing sameAs تسويق_بالإذن.
- Permission_marketing sameAs Маркетинг_на_позволението.
- Permission_marketing sameAs Permission_Marketing.
- Permission_marketing sameAs Mercadotecnia_de_permiso.
- Permission_marketing sameAs Permission_marketing.
- Permission_marketing sameAs Permission_marketing.
- Permission_marketing sameAs Permission_marketing.
- Permission_marketing sameAs Permission_marketing.
- Permission_marketing sameAs m.01dtcs.
- Permission_marketing sameAs Доверительный_маркетинг.
- Permission_marketing sameAs Samtyckesbaserad_marknadsföring.
- Permission_marketing sameAs Q327243.
- Permission_marketing wasDerivedFrom Permission_marketing?oldid=700058570.
- Permission_marketing isPrimaryTopicOf Permission_marketing.