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- Marketing_experimentation abstract "Marketing experimentation is a research method which can be defined as \"the act of conducting such an investigation or test\". It is testing a market that is segmented to discover new opportunities for organisations. By controlling conditions in an experiment, organisations will record and make decisions based on consumer behaviour. Marketing experimentation is commonly used to find the best method for maximizing revenues through the acquisition of new customers. For example; two groups of customers are exposed to different advertising (test). How did consumers react to advertising compared to the other group? (measurable). Did the advertising increase sales for each group? (result).".
- Marketing_experimentation wikiPageID "3294382".
- Marketing_experimentation wikiPageLength "5378".
- Marketing_experimentation wikiPageOutDegree "12".
- Marketing_experimentation wikiPageRevisionID "694647963".
- Marketing_experimentation wikiPageWikiLink Advertising.
- Marketing_experimentation wikiPageWikiLink Category:Microeconomics.
- Marketing_experimentation wikiPageWikiLink Consumer_behaviour.
- Marketing_experimentation wikiPageWikiLink Customer.
- Marketing_experimentation wikiPageWikiLink Demography.
- Marketing_experimentation wikiPageWikiLink Ethnography.
- Marketing_experimentation wikiPageWikiLink Focus_group.
- Marketing_experimentation wikiPageWikiLink Geographic_information_system.
- Marketing_experimentation wikiPageWikiLink List_of_marketing_terms.
- Marketing_experimentation wikiPageWikiLink Marketing.
- Marketing_experimentation wikiPageWikiLink Revenue.
- Marketing_experimentation wikiPageWikiLinkText "Marketing experimentation".
- Marketing_experimentation wikiPageUsesTemplate Template:Marketing-stub.
- Marketing_experimentation wikiPageUsesTemplate Template:Microeconomics-stub.
- Marketing_experimentation wikiPageUsesTemplate Template:Reflist.
- Marketing_experimentation subject Category:Microeconomics.
- Marketing_experimentation hypernym Method.
- Marketing_experimentation type Software.
- Marketing_experimentation type Microeconomic.
- Marketing_experimentation comment "Marketing experimentation is a research method which can be defined as \"the act of conducting such an investigation or test\". It is testing a market that is segmented to discover new opportunities for organisations. By controlling conditions in an experiment, organisations will record and make decisions based on consumer behaviour. Marketing experimentation is commonly used to find the best method for maximizing revenues through the acquisition of new customers.".
- Marketing_experimentation label "Marketing experimentation".
- Marketing_experimentation sameAs Q6770907.
- Marketing_experimentation sameAs m.093wxv.
- Marketing_experimentation sameAs Q6770907.
- Marketing_experimentation wasDerivedFrom Marketing_experimentation?oldid=694647963.
- Marketing_experimentation isPrimaryTopicOf Marketing_experimentation.