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- Better_Living_Through_Chemistry abstract "The phrase \"Better Living Through Chemistry\" is a variant of a DuPont advertising slogan, \"Better Things for Better Living...Through Chemistry.\" DuPont adopted it in 1935 and it was their slogan until 1982 when the \"Through Chemistry\" part was dropped. Since 1999, their slogan has been \"The miracles of science\".The phrase \"Better Living Through Chemistry\" was used on products that were not affiliated with DuPont to circumvent trademark infringement. This transmutation is now more commonly used than the original. This statement is used for commentary on several different topics, from the promotion of prescription or recreational drugs, to the praise of chemicals and plastics, to the sarcastic criticism of the same.DuPont used the \"Better Living Through Chemistry\" slogan not to promote particular products, but to change viewers' opinions about the role of business in society. In the words of DuPont's advertising director, Charles Hackett, the advertisements sought to address \"unspoken fears of bigness in business\", which were based on \"an emotional rather than a rational foundation\".".
- Better_Living_Through_Chemistry wikiPageExternalLink www.bltc.com.
- Better_Living_Through_Chemistry wikiPageExternalLink 1939_indepth.html.
- Better_Living_Through_Chemistry wikiPageID "333913".
- Better_Living_Through_Chemistry wikiPageLength "1987".
- Better_Living_Through_Chemistry wikiPageOutDegree "5".
- Better_Living_Through_Chemistry wikiPageRevisionID "575988258".
- Better_Living_Through_Chemistry wikiPageWikiLink Category:Advertising_slogans.
- Better_Living_Through_Chemistry wikiPageWikiLink Chemical_substance.
- Better_Living_Through_Chemistry wikiPageWikiLink DuPont.
- Better_Living_Through_Chemistry wikiPageWikiLink Plastic.
- Better_Living_Through_Chemistry wikiPageWikiLink Trademark_infringement.
- Better_Living_Through_Chemistry wikiPageWikiLinkText ""Better Things for Better Living … Through Chemistry."".
- Better_Living_Through_Chemistry wikiPageWikiLinkText "Better Living Through Chemistry".
- Better_Living_Through_Chemistry wikiPageWikiLinkText "Better things for better living through chemistry".
- Better_Living_Through_Chemistry wikiPageWikiLinkText "DuPont advertising slogan".
- Better_Living_Through_Chemistry wikiPageUsesTemplate Template:Citation_needed.
- Better_Living_Through_Chemistry wikiPageUsesTemplate Template:Other_uses.
- Better_Living_Through_Chemistry wikiPageUsesTemplate Template:Reflist.
- Better_Living_Through_Chemistry subject Category:Advertising_slogans.
- Better_Living_Through_Chemistry hypernym Variant.
- Better_Living_Through_Chemistry type Redirect.
- Better_Living_Through_Chemistry type Slogan.
- Better_Living_Through_Chemistry comment "The phrase \"Better Living Through Chemistry\" is a variant of a DuPont advertising slogan, \"Better Things for Better Living...Through Chemistry.\" DuPont adopted it in 1935 and it was their slogan until 1982 when the \"Through Chemistry\" part was dropped. Since 1999, their slogan has been \"The miracles of science\".The phrase \"Better Living Through Chemistry\" was used on products that were not affiliated with DuPont to circumvent trademark infringement.".
- Better_Living_Through_Chemistry label "Better Living Through Chemistry".
- Better_Living_Through_Chemistry sameAs Q3286444.
- Better_Living_Through_Chemistry sameAs m.01x7dp.
- Better_Living_Through_Chemistry sameAs Q3286444.
- Better_Living_Through_Chemistry wasDerivedFrom Better_Living_Through_Chemistry?oldid=575988258.
- Better_Living_Through_Chemistry isPrimaryTopicOf Better_Living_Through_Chemistry.