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- The_customer_is_always_right abstract ""The customer is always right" is a motto or slogan which exhorts service staff to give a high priority to customer satisfaction. It was popularised by pioneering and successful retailers such as Harry Gordon Selfridge, John Wanamaker and Marshall Field. They advocated that customer complaints should be treated seriously so that they should not feel cheated or deceived. This attitude was novel and influential when misrepresentation was rife and caveat emptor (let the buyer beware) was a common legal maxim. Variations include "le client n'a jamais tort" (the customer is never wrong) which was the slogan of hotelier César Ritz who said, "If a diner complains about a dish or the wine, immediately remove it and replace it, no questions asked". A variation frequently used in Germany is "der Kunde ist König" (the customer is king).However it was pointed out as early as 1914 that this view ignores that customers can be dishonest, have unrealistic expectations, and/or try to misuse a product in ways that void the guarantee and states "if we adopt the policy of admitting whatever claims the customer makes to be proper, and if we always settle them at face value, we shall be subjected to inevitable losses." The work concluded "If the customer is made perfectly to understand what it means for him to be right, what right on his part is, then he can be depended on to be right if he is honest, and if he is dishonest, a little effort should result in catching him at it." An article a year later by the same author addressed the caveat emptor aspect while raising many of the same points as the earlier piece.".
- The_customer_is_always_right thumbnail Marshall_field.jpg?width=300.
- The_customer_is_always_right wikiPageExternalLink customer-satisfaction-fables.
- The_customer_is_always_right wikiPageExternalLink notalwaysright.com.
- The_customer_is_always_right wikiPageExternalLink why-the-customer-is-always-right-results-in-bad-customer-service.
- The_customer_is_always_right wikiPageExternalLink 65768.
- The_customer_is_always_right wikiPageExternalLink the-customer-is-not-always-right-but-they-do-have-all-the-answers.
- The_customer_is_always_right wikiPageExternalLink 3-reasons-why-the-customer-isnt-always-right.
- The_customer_is_always_right wikiPageExternalLink the-customer-is-not-always-right-20120727-22wnb.html.
- The_customer_is_always_right wikiPageID "32750142".
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- The_customer_is_always_right wikiPageOutDegree "13".
- The_customer_is_always_right wikiPageRevisionID "674376267".
- The_customer_is_always_right wikiPageWikiLink Category:English_phrases.
- The_customer_is_always_right wikiPageWikiLink Category:Marketing.
- The_customer_is_always_right wikiPageWikiLink Category:Mottos.
- The_customer_is_always_right wikiPageWikiLink Category:Retailing.
- The_customer_is_always_right wikiPageWikiLink Caveat_emptor.
- The_customer_is_always_right wikiPageWikiLink Consumer_sovereignty.
- The_customer_is_always_right wikiPageWikiLink Customer_satisfaction.
- The_customer_is_always_right wikiPageWikiLink César_Ritz.
- The_customer_is_always_right wikiPageWikiLink Harry_Gordon_Selfridge.
- The_customer_is_always_right wikiPageWikiLink John_Wanamaker.
- The_customer_is_always_right wikiPageWikiLink Marshall_Field.
- The_customer_is_always_right wikiPageWikiLink The_customer_is_not_a_moron.
- The_customer_is_always_right wikiPageWikiLink File:Marshall_field.jpg.
- The_customer_is_always_right wikiPageWikiLinkText "The customer is always right".
- The_customer_is_always_right wikiPageWikiLinkText "the customer is always right".
- The_customer_is_always_right hasPhotoCollection The_customer_is_always_right.
- The_customer_is_always_right wikiPageUsesTemplate Template:Cite_book.
- The_customer_is_always_right wikiPageUsesTemplate Template:Cite_journal.
- The_customer_is_always_right wikiPageUsesTemplate Template:Otheruses.
- The_customer_is_always_right wikiPageUsesTemplate Template:Reflist.
- The_customer_is_always_right subject Category:English_phrases.
- The_customer_is_always_right subject Category:Marketing.
- The_customer_is_always_right subject Category:Mottos.
- The_customer_is_always_right subject Category:Retailing.
- The_customer_is_always_right hypernym Motto.
- The_customer_is_always_right type Motto.
- The_customer_is_always_right comment ""The customer is always right" is a motto or slogan which exhorts service staff to give a high priority to customer satisfaction. It was popularised by pioneering and successful retailers such as Harry Gordon Selfridge, John Wanamaker and Marshall Field. They advocated that customer complaints should be treated seriously so that they should not feel cheated or deceived.".
- The_customer_is_always_right label "The customer is always right".
- The_customer_is_always_right sameAs العميل_دائما_على_حق.
- The_customer_is_always_right sameAs Le_client_a_toujours_raison.
- The_customer_is_always_right sameAs m.0ndhdt2.
- The_customer_is_always_right sameAs Q7776968.
- The_customer_is_always_right sameAs Q7776968.
- The_customer_is_always_right wasDerivedFrom The_customer_is_always_right?oldid=674376267.
- The_customer_is_always_right depiction Marshall_field.jpg.
- The_customer_is_always_right isPrimaryTopicOf The_customer_is_always_right.