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- Helen_Lansdowne_Resor abstract "Helen Bayless Lansdowne Resor (February 20, 1886 – January 2, 1964) was an American advertising executive with J. Walter Thompson Co.. A noted copywriter, she was inducted into the Advertising Hall of Fame in 1967. She was named #14 on the list of 100 Advertising people of the 20th Century by Advertising Age.She is famous for introducing themes of sexual contact in magazine ads, especially "A skin you love to touch" ad. In 1911, the Woodbury Soap Company became the first to use images of sexual contact to sell a product. Her copy promised the soap would increase the beauty of one's skin; it offered a color print and a week's supply of the soap for 10 cents. The slogan became so popular that Woodbury used it until the 1940s. Albert Lasker said the ad's use of sex appeal made it one of three great landmarks in advertising history. It was ranked 31st on Advertising Age's list of the top 100 campaigns of the 20th century.She married her husband Stanley B. Resor in 1917. He was on the business side at J. Walter Thompson and was also inducted into the Hall of Fame.Resor was also active in the suffrage movement.Their son, Stanley R. Resor, was Secretary of the Army from 1965 until 1971.".
- Helen_Lansdowne_Resor birthDate "1886-02-20".
- Helen_Lansdowne_Resor birthYear "1886".
- Helen_Lansdowne_Resor deathDate "1964-01-02".
- Helen_Lansdowne_Resor deathYear "1964".
- Helen_Lansdowne_Resor thumbnail 1916-skin-touch-soap-ad.jpg?width=300.
- Helen_Lansdowne_Resor wikiPageExternalLink member_bio.php?memid=774.
- Helen_Lansdowne_Resor wikiPageExternalLink welcome.htm.
- Helen_Lansdowne_Resor wikiPageID "10415357".
- Helen_Lansdowne_Resor wikiPageLength "2609".
- Helen_Lansdowne_Resor wikiPageOutDegree "15".
- Helen_Lansdowne_Resor wikiPageRevisionID "680182199".
- Helen_Lansdowne_Resor wikiPageWikiLink Advertising.
- Helen_Lansdowne_Resor wikiPageWikiLink Advertising_Age.
- Helen_Lansdowne_Resor wikiPageWikiLink Advertising_Hall_of_Fame.
- Helen_Lansdowne_Resor wikiPageWikiLink American_Advertising_Federation_Hall_of_Fame.
- Helen_Lansdowne_Resor wikiPageWikiLink Category:1886_births.
- Helen_Lansdowne_Resor wikiPageWikiLink Category:1964_deaths.
- Helen_Lansdowne_Resor wikiPageWikiLink Category:Resor_family.
- Helen_Lansdowne_Resor wikiPageWikiLink Copywriter.
- Helen_Lansdowne_Resor wikiPageWikiLink Copywriting.
- Helen_Lansdowne_Resor wikiPageWikiLink File:1916-skin-touch-soap-ad.jpg.
- Helen_Lansdowne_Resor wikiPageWikiLink J._Walter_Thompson.
- Helen_Lansdowne_Resor wikiPageWikiLink National_Register_of_Historic_Places.
- Helen_Lansdowne_Resor wikiPageWikiLink Snake_River_Ranch.
- Helen_Lansdowne_Resor wikiPageWikiLink Stanley_B._Resor.
- Helen_Lansdowne_Resor wikiPageWikiLink Stanley_R._Resor.
- Helen_Lansdowne_Resor wikiPageWikiLink Stanley_Rogers_Resor.
- Helen_Lansdowne_Resor wikiPageWikiLink Suffrage.
- Helen_Lansdowne_Resor wikiPageWikiLink Woodbury_Soap_Company.
- Helen_Lansdowne_Resor wikiPageWikiLinkText "Helen Lansdowne Resor".
- Helen_Lansdowne_Resor dateOfBirth "1886-02-20".
- Helen_Lansdowne_Resor dateOfDeath "1964-01-02".
- Helen_Lansdowne_Resor hasPhotoCollection Helen_Lansdowne_Resor.
- Helen_Lansdowne_Resor name "Lansdwone Resor, Helen".
- Helen_Lansdowne_Resor shortDescription "American businesswoman".
- Helen_Lansdowne_Resor wikiPageUsesTemplate Template:Persondata.
- Helen_Lansdowne_Resor wikiPageUsesTemplate Template:Reflist.
- Helen_Lansdowne_Resor wikiPageUsesTemplate Template:US-business-bio-1880s-stub.
- Helen_Lansdowne_Resor description "American businesswoman".
- Helen_Lansdowne_Resor description "American businesswoman".
- Helen_Lansdowne_Resor subject Category:1886_births.
- Helen_Lansdowne_Resor subject Category:1964_deaths.
- Helen_Lansdowne_Resor subject Category:Resor_family.
- Helen_Lansdowne_Resor hypernym Executive.
- Helen_Lansdowne_Resor type Agent.
- Helen_Lansdowne_Resor type Person.
- Helen_Lansdowne_Resor type Person.
- Helen_Lansdowne_Resor type Agent.
- Helen_Lansdowne_Resor type NaturalPerson.
- Helen_Lansdowne_Resor type Thing.
- Helen_Lansdowne_Resor type Q215627.
- Helen_Lansdowne_Resor type Q5.
- Helen_Lansdowne_Resor type Person.
- Helen_Lansdowne_Resor comment "Helen Bayless Lansdowne Resor (February 20, 1886 – January 2, 1964) was an American advertising executive with J. Walter Thompson Co.. A noted copywriter, she was inducted into the Advertising Hall of Fame in 1967. She was named #14 on the list of 100 Advertising people of the 20th Century by Advertising Age.She is famous for introducing themes of sexual contact in magazine ads, especially "A skin you love to touch" ad.".
- Helen_Lansdowne_Resor label "Helen Lansdowne Resor".
- Helen_Lansdowne_Resor sameAs m.02qc8h1.
- Helen_Lansdowne_Resor sameAs Q16003712.
- Helen_Lansdowne_Resor sameAs Q16003712.
- Helen_Lansdowne_Resor wasDerivedFrom Helen_Lansdowne_Resor?oldid=680182199.
- Helen_Lansdowne_Resor depiction 1916-skin-touch-soap-ad.jpg.
- Helen_Lansdowne_Resor givenName "Helen".
- Helen_Lansdowne_Resor isPrimaryTopicOf Helen_Lansdowne_Resor.
- Helen_Lansdowne_Resor name "Helen Lansdwone Resor".
- Helen_Lansdowne_Resor name "Lansdwone Resor, Helen".
- Helen_Lansdowne_Resor surname "Lansdwone Resor".