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- Brand_awareness abstract "Brand awareness is the extent to which a brand is recognized by potential customers, and is correctly associated with a particular product. Expressed usually as a percentage of the target market, brand awareness is the primary goal of advertising in the early months or years of a product's introduction.Brand awareness is related to the functions of brand identities in consumers’ memory and can be reflected by how well the consumers can identify the brand under various conditions. Brand awareness includes brand recognition and brand recall performance. Brand recognition refers to the ability of the consumers to correctly differentiate the brand they previously have been exposed to. This does not necessarily require that the consumers identify the brand name. Instead, it often means that consumers can respond to a certain brand after viewing its visual packaging images. Brand recall refers to the ability of the consumers to correctly generate and retrieve the brand in their memory.A brand name that is well known to the great majority of households is also called a household name.".
- Brand_awareness wikiPageID "14914864".
- Brand_awareness wikiPageLength "11176".
- Brand_awareness wikiPageOutDegree "10".
- Brand_awareness wikiPageRevisionID "679917849".
- Brand_awareness wikiPageWikiLink Advertising.
- Brand_awareness wikiPageWikiLink Brand.
- Brand_awareness wikiPageWikiLink Category:Brand_management.
- Brand_awareness wikiPageWikiLink Customer.
- Brand_awareness wikiPageWikiLink Customer_knowledge.
- Brand_awareness wikiPageWikiLink Empirical.
- Brand_awareness wikiPageWikiLink Empirical_evidence.
- Brand_awareness wikiPageWikiLink Product_(business).
- Brand_awareness wikiPageWikiLink Product_life-cycle_management_(marketing).
- Brand_awareness wikiPageWikiLink Target_market.
- Brand_awareness wikiPageWikiLink Top-of-mind_awareness.
- Brand_awareness wikiPageWikiLinkText "Awareness".
- Brand_awareness wikiPageWikiLinkText "Brand awareness".
- Brand_awareness wikiPageWikiLinkText "Brand awareness#Brand recognition".
- Brand_awareness wikiPageWikiLinkText "awareness".
- Brand_awareness wikiPageWikiLinkText "brand awareness".
- Brand_awareness wikiPageWikiLinkText "brand recognition".
- Brand_awareness wikiPageWikiLinkText "branded".
- Brand_awareness wikiPageWikiLinkText "household name".
- Brand_awareness hasPhotoCollection Brand_awareness.
- Brand_awareness wikiPageUsesTemplate Template:Cn.
- Brand_awareness wikiPageUsesTemplate Template:Reflist.
- Brand_awareness subject Category:Brand_management.
- Brand_awareness hypernym Extent.
- Brand_awareness type Disease.
- Brand_awareness type Brand.
- Brand_awareness comment "Brand awareness is the extent to which a brand is recognized by potential customers, and is correctly associated with a particular product. Expressed usually as a percentage of the target market, brand awareness is the primary goal of advertising in the early months or years of a product's introduction.Brand awareness is related to the functions of brand identities in consumers’ memory and can be reflected by how well the consumers can identify the brand under various conditions.".
- Brand_awareness label "Brand awareness".
- Brand_awareness sameAs Markenbekanntheit.
- Brand_awareness sameAs Conoscenza_di_marca.
- Brand_awareness sameAs Świadomość_marki.
- Brand_awareness sameAs Consciência_de_marca.
- Brand_awareness sameAs m.047glg4.
- Brand_awareness sameAs Q1900597.
- Brand_awareness sameAs Q1900597.
- Brand_awareness wasDerivedFrom Brand_awareness?oldid=679917849.
- Brand_awareness isPrimaryTopicOf Brand_awareness.