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- 1814-2427 accessdate "2011-09-16".
- 1814-2427 first1 "Dmetris".
- 1814-2427 first2 "Alkis".
- 1814-2427 isCitedBy Transcreation.
- 1814-2427 issn "1814-2427".
- 1814-2427 issue "4".
- 1814-2427 journal "Journal of Innovative Marketing".
- 1814-2427 last1 "Vrontis".
- 1814-2427 last2 "Thrassou".
- 1814-2427 pages "7–21".
- 1814-2427 title "Adaptation vs. Standardisation in International Marketing- The Country-of-origin Effect".
- 1814-2427 url Adaptation_Vs._Standardization_In_International_Marketing-The_Country-of-Origin_Effect.
- 1814-2427 volume "3".
- 1814-2427 year "2007".