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- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= author2 "Farr, Andy".
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= author3 "Dyson, Paul".
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= first "Nigel".
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= isCitedBy Millward_Brown.
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= issue "6".
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= journal "Journal of Advertising Research".
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= last "Hollis".
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= title "Understanding, Measuring, and Using Brand Equity".
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= url A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr=.
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= volume "36".
- A9544_Understanding2c_measuring_and_using_brand_equity..content?CID=A9544&ID=a9e83f2c-c663-4a89-ae16-3fc632582660&q=andy+farr&qr= year "1996".