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- 30000137 accessdate "2012-03-27".
- 30000137 author2 "Thomas J. Maronick".
- 30000137 date "Fall 1995".
- 30000137 first "J. Craig".
- 30000137 isCitedBy Stouffers.
- 30000137 issue "2".
- 30000137 journal "Journal of Public Policy & Marketing".
- 30000137 last "Andrews".
- 30000137 pages "301–309".
- 30000137 title "Advertising Research Issues from FTC versus Stouffer Foods Corporation".
- 30000137 url "http://www.jstor.org/stable/30000137".
- 30000137 volume "14".