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- viral-marketing-referral-program-entrepreneurs-sales-marketing-wharton_print.html author "Knowledge@Wharton".
- viral-marketing-referral-program-entrepreneurs-sales-marketing-wharton_print.html date "2010-07-22".
- viral-marketing-referral-program-entrepreneurs-sales-marketing-wharton_print.html isCitedBy Referral_marketing.
- viral-marketing-referral-program-entrepreneurs-sales-marketing-wharton_print.html title "Straight Talk About Word-Of-Mouth Marketing".
- viral-marketing-referral-program-entrepreneurs-sales-marketing-wharton_print.html url "http://www.forbes.com/2010/07/21/viral-marketing-referral-program-entrepreneurs-sales-marketing-wharton_print.html".
- viral-marketing-referral-program-entrepreneurs-sales-marketing-wharton_print.html work Forbes.