Matches in DBpedia 2016-04 for { <http://wikidata.dbpedia.org/resource/Q7239816> ?p ?o }
Showing triples 1 to 24 of
24
with 100 triples per page.
- Q7239816 subject Q6176583.
- Q7239816 subject Q6807189.
- Q7239816 subject Q7012234.
- Q7239816 subject Q7467662.
- Q7239816 subject Q8364444.
- Q7239816 abstract "Preference-rank translation is a mathematical technique used by marketers to convert stated preferences into purchase probabilities, that is, into an estimate of actual buying behaviour. It takes survey data on consumers’ preferences and converts it into actual purchase probabilities.A survey might ask a question using a ranking scale such as :A marketing researcher will re-specify the numerical values during codification. 1 will become 5, 2 will become 4, 4 will become 2, 5 will become 1, and 3 will remain the same. In this way greater values will correspond with greater preference. Next, the researcher uses a data reduction technique like factor analysis to obtain aggregate scores. To convert these aggregate rankings into purchase probabilities, each category (in this case, each product) will be weighted with a translation coefficient. These weights are predefined. A typical weighting scheme is:The weighting schemes vary depending on the variables being measured.The following chart illustrates the procedure:Other purchase intention/rating translations include logit analysis and the intent scale translation.".
- Q7239816 wikiPageWikiLink Q1141436.
- Q7239816 wikiPageWikiLink Q1395034.
- Q7239816 wikiPageWikiLink Q16155171.
- Q7239816 wikiPageWikiLink Q17117961.
- Q7239816 wikiPageWikiLink Q39809.
- Q7239816 wikiPageWikiLink Q6044417.
- Q7239816 wikiPageWikiLink Q6176583.
- Q7239816 wikiPageWikiLink Q6807189.
- Q7239816 wikiPageWikiLink Q7012234.
- Q7239816 wikiPageWikiLink Q7239822.
- Q7239816 wikiPageWikiLink Q726474.
- Q7239816 wikiPageWikiLink Q7268931.
- Q7239816 wikiPageWikiLink Q7271541.
- Q7239816 wikiPageWikiLink Q7467662.
- Q7239816 wikiPageWikiLink Q814232.
- Q7239816 wikiPageWikiLink Q8364444.
- Q7239816 comment "Preference-rank translation is a mathematical technique used by marketers to convert stated preferences into purchase probabilities, that is, into an estimate of actual buying behaviour. It takes survey data on consumers’ preferences and converts it into actual purchase probabilities.A survey might ask a question using a ranking scale such as :A marketing researcher will re-specify the numerical values during codification.".
- Q7239816 label "Preference-rank translation".