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- Q5307360 subject Q7110794.
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- Q5307360 abstract "Dreyer's Grand Ice Cream Holdings, Inc., a subsidiary of Nestlé, is a United States-based producer of ice cream and frozen yogurt founded in 1928 as Edy's Grand Ice Cream in Oakland, California by Joseph Edy and William Dreyer. In 1947 the partnership was dissolved, and in 1953 William Dreyer Jr. took over and changed the name to Dreyer's Grand Ice Cream. In 1963, Junior sold the company to his key officers -- Al Wolff who ran the factory, Bob Boone who ran distribution, and Ken Cook, who managed sales and served as president from 1963 to 1977. Cook's vision was to provide American families with a truly premium ice cream they could enjoy at home. In 1977, with sales of $6 million and an employee base of 75 people, Cook sold the company to T. Gary Rogers and W.F. "Rick" Cronk for $1 million. Rogers and Cronk guided the company over the next 30 years to become the leading premium ice cream brand in the country, growing from $6 million in 1977 to $2.5 billion. Three strategies drove that growth for Dreyer's: 1) the establishment of a premiere Direct Store Delivery (DSD) system, which ensured the quality of the product in the freezer case; 2) innovation that extended from new products and flavors to scan-based trading and the slow-churned technology; and 3) its "I Can Make a Difference" grooves culture and philosophy within the organization. In 1981 the company expanded and re-adopted the name Edy's Grand Ice Cream when marketing its product east of the Rocky Mountains, so as to not be confused with another company named Breyers (today owned by Unilever). Hence they market under the Dreyer's name in the Western United States, and under the Edy's name in the Eastern and Midwestern United States.In 2002, Nestle acquired Dreyer's for $3.2 billion.".
- Q5307360 foundingYear "1928".
- Q5307360 location Q17042.
- Q5307360 location Q30.
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- Q5307360 numberOfEmployees "10000".
- Q5307360 parentCompany Q160746.
- Q5307360 revenue "1.588E9".
- Q5307360 thumbnail Dreyers_headquarters.jpg?width=300.
- Q5307360 type Q658255.
- Q5307360 wikiPageExternalLink www.dreyers.com.
- Q5307360 wikiPageExternalLink www.edys.com.
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- Q5307360 foundation "1928".
- Q5307360 homepage www.dreyers.com.
- Q5307360 location Q17042.
- Q5307360 location Q30.
- Q5307360 location Q99.
- Q5307360 name "Dreyer's Grand Ice Cream Holdings, Inc.".
- Q5307360 numEmployees "~10000".
- Q5307360 parent Q160746.
- Q5307360 revenue "$1.588 billion USD".
- Q5307360 type Q658255.
- Q5307360 type Organization.
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- Q5307360 comment "Dreyer's Grand Ice Cream Holdings, Inc., a subsidiary of Nestlé, is a United States-based producer of ice cream and frozen yogurt founded in 1928 as Edy's Grand Ice Cream in Oakland, California by Joseph Edy and William Dreyer. In 1947 the partnership was dissolved, and in 1953 William Dreyer Jr. took over and changed the name to Dreyer's Grand Ice Cream.".
- Q5307360 label "Dreyer's".
- Q5307360 differentFrom Q4962798.
- Q5307360 depiction Dreyers_headquarters.jpg.
- Q5307360 homepage www.dreyers.com.
- Q5307360 name "Dreyer's Grand Ice Cream Holdings, Inc.".