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- Q2828856 subject Q13253062.
- Q2828856 subject Q7356215.
- Q2828856 subject Q8142698.
- Q2828856 abstract "Ajax is a brand of cleaning products, introduced by Colgate-Palmolive in 1947 for a powdered household and industrial cleaner. It was one of the company's first major brands. The cleanser ingredients include sodium dodecylbenzenesulfonate, sodium carbonate, and quartz.The Ajax name was transferred to a line of household cleaning products and detergents; the line enjoyed its greatest success in the 1960s and early 70s. Ajax All-Purpose Cleaner with Ammonia, introduced in 1962, was the first major competitor to Procter and Gamble's Mr. Clean (debuted 1958). Ajax' success as the so-called "White Tornado" forced Procter and Gamble to introduce its own ammoniated cleaner, Top Job, in 1963.Other Ajax products included Ajax Bucket of Powder, an ammoniated power floor cleaner (1943); a short-lived spray cleaner (1960); Ajax Laundry Detergent (1964); and Ajax Window Cleaner with Hex ammonia (1965). The last successful Ajax line extension in North America, Ajax for Dishes, debuted in 1971; now known as Ajax Dishwashing Liquid, it and the flagship powdered cleanser are the only two Ajax products sold to consumers by Colgate in the US. The brand name continues on a line of industrial detergents, cleaners and disinfectants. Colgate-Palmolive Company sold US and Canadian rights to the Ajax brand name on laundry detergents, as well as to other laundry products as Fab and Cold Power, to Phoenix Brands in 2005.Ajax Laundry Detergent was available in a liquid formula, with or without bleach, beginning in the mid-1980s.Three Ajax Spray n' Wipe products (an all-purpose cleaner, a bathroom cleaner, and a window cleaner), well known in Australia and New Zealand, are among market leaders.".
- Q2828856 thumbnail Ajax_logo.svg?width=300.
- Q2828856 wikiPageExternalLink Ajax.cvsp.
- Q2828856 wikiPageWikiLink Q11958868.
- Q2828856 wikiPageWikiLink Q13253062.
- Q2828856 wikiPageWikiLink Q16951725.
- Q2828856 wikiPageWikiLink Q172725.
- Q2828856 wikiPageWikiLink Q190227.
- Q2828856 wikiPageWikiLink Q1988263.
- Q2828856 wikiPageWikiLink Q212405.
- Q2828856 wikiPageWikiLink Q23739.
- Q2828856 wikiPageWikiLink Q30515.
- Q2828856 wikiPageWikiLink Q3321458.
- Q2828856 wikiPageWikiLink Q354002.
- Q2828856 wikiPageWikiLink Q408.
- Q2828856 wikiPageWikiLink Q4087.
- Q2828856 wikiPageWikiLink Q418417.
- Q2828856 wikiPageWikiLink Q42937.
- Q2828856 wikiPageWikiLink Q43010.
- Q2828856 wikiPageWikiLink Q44301.
- Q2828856 wikiPageWikiLink Q45354.
- Q2828856 wikiPageWikiLink Q5142315.
- Q2828856 wikiPageWikiLink Q5151577.
- Q2828856 wikiPageWikiLink Q609466.
- Q2828856 wikiPageWikiLink Q664.
- Q2828856 wikiPageWikiLink Q7356215.
- Q2828856 wikiPageWikiLink Q7857.
- Q2828856 wikiPageWikiLink Q8142698.
- Q2828856 wikiPageWikiLink Q854995.
- Q2828856 wikiPageWikiLink Q9057059.
- Q2828856 comment "Ajax is a brand of cleaning products, introduced by Colgate-Palmolive in 1947 for a powdered household and industrial cleaner. It was one of the company's first major brands. The cleanser ingredients include sodium dodecylbenzenesulfonate, sodium carbonate, and quartz.The Ajax name was transferred to a line of household cleaning products and detergents; the line enjoyed its greatest success in the 1960s and early 70s.".
- Q2828856 label "Ajax (cleaning product)".
- Q2828856 depiction Ajax_logo.svg.