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- Q1274516 subject Q7012234.
- Q1274516 subject Q9536737.
- Q1274516 abstract "The Effie Awards are marketing communications awards given yearly by Effie Worldwide, Inc., a nonprofit organization, to honor the most effective marketing communications ideas. Effie Worldwide's mission is to encourage effectiveness among the marketing communications industry through education and recognition. The Effie Awards were started in 1968 in the United States by the New York American Marketing Association a non-profit organization dedicated to advancing the art of marketing among professionals. The award expanded globally after its founding in the US, with the first programs emerging in Germany in 1981, in Austria, the Netherlands, Belgium and Switzerland in 1984, and in France, Chile and Peru in the early 1990s.Today there are over 40 national and regional Effie programs worldwide — in Asia Pacific, Europe, Latin America, North America and the Middle East/North Africa. Effie programs honor the most effective marketing communications cases within a country, across regions and globally.In addition to hosting annual events, conferences and webinars to recognize the winners and educate around the marketing communications ideas that drove their success, Effie publishes an online database of winning cases and the results they achieved as an educational tool. As it is sometimes thought to be an acronym, Effie is considered a pseudo-acronym, since the letters do not stand for individual words. In actuality, the name is an abbreviation, derived from the word effectiveness, which is the hallmark of Effie.".
- Q1274516 wikiPageExternalLink www.effie.org.
- Q1274516 wikiPageWikiLink Q101244.
- Q1274516 wikiPageWikiLink Q102786.
- Q1274516 wikiPageWikiLink Q142.
- Q1274516 wikiPageWikiLink Q163740.
- Q1274516 wikiPageWikiLink Q183.
- Q1274516 wikiPageWikiLink Q2350449.
- Q1274516 wikiPageWikiLink Q298.
- Q1274516 wikiPageWikiLink Q30.
- Q1274516 wikiPageWikiLink Q31.
- Q1274516 wikiPageWikiLink Q39.
- Q1274516 wikiPageWikiLink Q40.
- Q1274516 wikiPageWikiLink Q419.
- Q1274516 wikiPageWikiLink Q465622.
- Q1274516 wikiPageWikiLink Q55.
- Q1274516 wikiPageWikiLink Q7012234.
- Q1274516 wikiPageWikiLink Q9536737.
- Q1274516 type Award.
- Q1274516 type Thing.
- Q1274516 type Q618779.
- Q1274516 comment "The Effie Awards are marketing communications awards given yearly by Effie Worldwide, Inc., a nonprofit organization, to honor the most effective marketing communications ideas. Effie Worldwide's mission is to encourage effectiveness among the marketing communications industry through education and recognition.".
- Q1274516 label "Effie Award".
- Q1274516 homepage www.effie.org.