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- ai_14606773 accessdate "2008-02-06".
- ai_14606773 author "Theresa Howard".
- ai_14606773 date "1993-11-01".
- ai_14606773 isCitedBy BK_Dinner_Baskets.
- ai_14606773 isCitedBy BK_Tee_Vee.
- ai_14606773 isCitedBy Burger_King_Specialty_Sandwiches.
- ai_14606773 publisher "Nations Restaurant News".
- ai_14606773 quote "Having survived such advertising blunders as Herb the Nerd and "sometimes you gotta break the rules" and such strategies as selling Domino's Pizza, Weight Watchers meals and offering table service, Burger King is proceeding along the value and back-to-basics route.".
- ai_14606773 title "Value in driver's seat as BK takes new route".
- ai_14606773 url ai_14606773.