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- opre.1080.0663 doi "10.1287/opre.1080.0663".
- opre.1080.0663 first "G. M.".
- opre.1080.0663 isCitedBy Sethi_model.
- opre.1080.0663 issue "5".
- opre.1080.0663 journal "Operations Research".
- opre.1080.0663 last "Erickson".
- opre.1080.0663 pages "1106–1113".
- opre.1080.0663 title "Advertising Competition in a Dynamic Oligopoly with Multiple Brands".
- opre.1080.0663 volume "57".
- opre.1080.0663 year "2009".