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- 02634500410525841 author "Adam Lindgreen".
- 02634500410525841 date "2004".
- 02634500410525841 doi "10.1108/02634500410525841".
- 02634500410525841 isCitedBy Dagbladet_Børsen.
- 02634500410525841 issue "2".
- 02634500410525841 journal "Marketing Intelligence & Planning".
- 02634500410525841 pages "160–186".
- 02634500410525841 title "The design, implementation and monitoring of a CRM programme: a case study".
- 02634500410525841 volume "22".