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- Rolf_Reber abstract "Rolf Reber (born 17 May 1959) is professor of psychology at the University of Oslo. Rolf Reber is known for his research on processing fluency, especially the processing fluency theory of aesthetic pleasure he developed together with Norbert Schwarz from the University of Michigan and Piotr Winkielman from the University of California at San Diego. The core assumption of the theory is that an audience draws aesthetic pleasure from the fact that an object can be processed easily, especially if a viewer remains unaware of the source of this processing ease. This theory resolves an apparent contradiction between the uniformity of musical preferences in infants and the cultural differences of musical tastes in adults. Infants prefer consonant melodies because newborns share biological mechanisms that make them process consonance in music more easily than dissonance. When children grow up, they are exposed to the music of their culture, explaining why individuals from different cultures have different musical tastes. In addition, research found that processing fluency influences both affect and the judged truth of statements, suggesting that ease of processing is a common underlying experience in both perceived beauty and judged truth. This observation fits anecdotal observations that mathematicians and scientists sometimes use beauty of a theorem as an indication for its truth, an idea that has been explored in more recent work. Processing fluency and its effects can help explain the \"Aha\"-experience. The processing fluency theory of aesthetic pleasure has influenced work in psychology, philosophy, marketing, and finance. An extension of the processing fluency theory takes account of the fact that many artworks are difficult to process. Nevertheless, audiences interpret these artworks in a meaningful way and like them.More recently, Rolf Reber and his collaborators have developed and explored Example Choice, an instructional technique designed to increase relevance and student interest in the learning of abstract principles in mathematics and science. Students are given examples from different topics that all address the same underlying principle, and a student has to choose the example that interests him or her most. The chosen example is then used to explain the formal principle. This technique is supposed to connect the formal principle to students’ interest. Research has shown that students become more interested and spend more time learning the principle when they can choose an example than when they are given an example.Rolf Reber is author of two popular science books in German, among them “Kleine Psychologie des Alltäglichen” (A brief psychology of everyday life) which has been translated into Korean and Chinese.".
- Rolf_Reber birthDate "1959-05-17".
- Rolf_Reber birthPlace Basel.
- Rolf_Reber birthYear "1959".
- Rolf_Reber field Psychology.
- Rolf_Reber knownFor Processing_fluency_theory_of_aesthetic_pleasure.
- Rolf_Reber nationality Switzerland.
- Rolf_Reber residence Norway.
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- Rolf_Reber wikiPageWikiLink Aesthetics.
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- Rolf_Reber wikiPageWikiLink Category:University_of_Oslo_faculty.
- Rolf_Reber wikiPageWikiLink Eureka_effect.
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- Rolf_Reber wikiPageWikiLink Norbert_Schwarz.
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- Rolf_Reber wikiPageWikiLink Processing_fluency.
- Rolf_Reber wikiPageWikiLink Processing_fluency_theory_of_aesthetic_pleasure.
- Rolf_Reber wikiPageWikiLink Psychology.
- Rolf_Reber wikiPageWikiLink Switzerland.
- Rolf_Reber wikiPageWikiLink University_of_California,_San_Diego.
- Rolf_Reber wikiPageWikiLink University_of_Michigan.
- Rolf_Reber wikiPageWikiLink University_of_Oslo.
- Rolf_Reber wikiPageWikiLinkText "Reber, R.".
- Rolf_Reber wikiPageWikiLinkText "Rolf Reber".
- Rolf_Reber birthDate "1959-05-17".
- Rolf_Reber birthPlace "Basel, Switzerland".
- Rolf_Reber dateOfBirth "1959-05-17".
- Rolf_Reber field Psychology.
- Rolf_Reber imageSize "200".
- Rolf_Reber knownFor Processing_fluency_theory_of_aesthetic_pleasure.
- Rolf_Reber name "Reber, Rolf".
- Rolf_Reber name "Rolf Reber".
- Rolf_Reber nationality Switzerland.
- Rolf_Reber placeOfBirth "Basel, Switzerland".
- Rolf_Reber residence Norway.
- Rolf_Reber shortDescription "Swiss psychologist".
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- Rolf_Reber workInstitution University_of_Oslo.
- Rolf_Reber description "Swiss psychologist".
- Rolf_Reber description "Swiss psychologist".
- Rolf_Reber subject Category:1959_births.
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- Rolf_Reber hypernym Professor.
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- Rolf_Reber comment "Rolf Reber (born 17 May 1959) is professor of psychology at the University of Oslo. Rolf Reber is known for his research on processing fluency, especially the processing fluency theory of aesthetic pleasure he developed together with Norbert Schwarz from the University of Michigan and Piotr Winkielman from the University of California at San Diego.".
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- Rolf_Reber depiction Rolfreber_official2.jpg.
- Rolf_Reber givenName "Rolf".
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- Rolf_Reber name "Reber, Rolf".
- Rolf_Reber name "Rolf Reber".
- Rolf_Reber surname "Reber".