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- Pay_for_placement abstract "Pay for placement, or P4P, is an Internet advertising model in which advertisements appear along with relevant search results from a Web search engine. Under this model, advertisers bid for the right to present an advertisement with specific search terms (i.e., keywords) in an open auction. When one of these keywords is entered into the search engine, the results of the auction on that keyword are presented, with higher-ranking bids appearing more prominently on the page.When P4P was first introduced, controversy arose because seventy percent of Internet users were unaware that search results could be skewed as a result of such agreements, which in some cases led to legal action.Pay per click marketing is a subset of search engine marketing. It is not a form of SEO as SEO refers to practices which are intended to improve your organic search results.Pay per click marketing can be done through ad networks such as Google Adwords or by paying for placement on a specific site. The pricing structure of most pay per click marketing is built upon an auction model that takes keyword competition into consideration to determine the cost per click (cpc) or the cost per impression. (CPI).".
- Pay_for_placement wikiPageID "16890488".
- Pay_for_placement wikiPageLength "2626".
- Pay_for_placement wikiPageOutDegree "14".
- Pay_for_placement wikiPageRevisionID "671100167".
- Pay_for_placement wikiPageWikiLink Advertising.
- Pay_for_placement wikiPageWikiLink Auction.
- Pay_for_placement wikiPageWikiLink Category:Internet_advertising.
- Pay_for_placement wikiPageWikiLink Category:Internet_advertising_methods.
- Pay_for_placement wikiPageWikiLink Category:Internet_marketing.
- Pay_for_placement wikiPageWikiLink Cost_per_action.
- Pay_for_placement wikiPageWikiLink Favored_placement.
- Pay_for_placement wikiPageWikiLink Internet.
- Pay_for_placement wikiPageWikiLink Online_advertising.
- Pay_for_placement wikiPageWikiLink PayPerPost.
- Pay_for_placement wikiPageWikiLink Pay_per_click.
- Pay_for_placement wikiPageWikiLink Search_engine_marketing.
- Pay_for_placement wikiPageWikiLink Search_engine_optimization.
- Pay_for_placement wikiPageWikiLink Web_search_engine.
- Pay_for_placement wikiPageWikiLinkText "Pay for placement".
- Pay_for_placement wikiPageWikiLinkText "paid placement".
- Pay_for_placement wikiPageWikiLinkText "pay for placement".
- Pay_for_placement wikiPageUsesTemplate Template:Advertising-stub.
- Pay_for_placement wikiPageUsesTemplate Template:Reflist.
- Pay_for_placement subject Category:Internet_advertising.
- Pay_for_placement subject Category:Internet_advertising_methods.
- Pay_for_placement subject Category:Internet_marketing.
- Pay_for_placement hypernym Model.
- Pay_for_placement type Person.
- Pay_for_placement comment "Pay for placement, or P4P, is an Internet advertising model in which advertisements appear along with relevant search results from a Web search engine. Under this model, advertisers bid for the right to present an advertisement with specific search terms (i.e., keywords) in an open auction.".
- Pay_for_placement label "Pay for placement".
- Pay_for_placement sameAs Q17074317.
- Pay_for_placement sameAs m.04117nk.
- Pay_for_placement sameAs Q17074317.
- Pay_for_placement wasDerivedFrom Pay_for_placement?oldid=671100167.
- Pay_for_placement isPrimaryTopicOf Pay_for_placement.