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- Pay_for_performance_advertising abstract "Pay for Performance Advertising, or PPP, is a term used in Internet marketing to define a popular pricing model whereby a marketing agency will receive a bounty from an advertiser for each new lead or new customer obtained for the advertiser through the agency's online marketing efforts. The agency creates advertising campaigns and promotions to convert the maximum number of new leads or customers and gets paid for its work only when a new lead or a new customer is passed on to the advertiser.PPP advertising became popular with the advent of the World Wide Web that allows real time measurement of an advertising campaign's ROI (return on investment). It has reversed the traditional value proposition of advertising whereby an advertiser is required to pay for the creative work of the advertising agency and the media first regardless of the return on investment of the campaign. In the PPP model, the onus is on the agency to create a performing ad campaign that converts into good leads or customers if the agency wants to receive payments from its client. In contrast with traditional advertising pricing models, the advertiser pays the agency only after having collected the revenues from its customers' purchase orders and not before.Pay for Performance need not to be confused with pay per click (or PPC), which is a pricing model on the Web in which the advertiser pays when an Internet user clicks on its advertisement and visits its site. PPP is generally risk-free to an advertiser whereas in a PPC campaign the advertiser takes the risk of the conversion rate between a click, a visit and an actual lead or sale.".
- Pay_for_performance_advertising wikiPageID "12669819".
- Pay_for_performance_advertising wikiPageLength "1907".
- Pay_for_performance_advertising wikiPageOutDegree "11".
- Pay_for_performance_advertising wikiPageRevisionID "634728703".
- Pay_for_performance_advertising wikiPageWikiLink Advertising_campaign.
- Pay_for_performance_advertising wikiPageWikiLink Affiliate_marketing.
- Pay_for_performance_advertising wikiPageWikiLink Category:Compensation_methods.
- Pay_for_performance_advertising wikiPageWikiLink Category:Internet_advertising_methods.
- Pay_for_performance_advertising wikiPageWikiLink Category:Pricing.
- Pay_for_performance_advertising wikiPageWikiLink Cost_per_action.
- Pay_for_performance_advertising wikiPageWikiLink Internet.
- Pay_for_performance_advertising wikiPageWikiLink Marketing.
- Pay_for_performance_advertising wikiPageWikiLink Pay_per_click.
- Pay_for_performance_advertising wikiPageWikiLink Performance-related_pay.
- Pay_for_performance_advertising wikiPageWikiLink Return_on_investmen.
- Pay_for_performance_advertising wikiPageWikiLinkText "Pay for performance advertising".
- Pay_for_performance_advertising wikiPageWikiLinkText "pay for performance".
- Pay_for_performance_advertising wikiPageUsesTemplate Template:Unreferenced.
- Pay_for_performance_advertising subject Category:Compensation_methods.
- Pay_for_performance_advertising subject Category:Internet_advertising_methods.
- Pay_for_performance_advertising subject Category:Pricing.
- Pay_for_performance_advertising hypernym Term.
- Pay_for_performance_advertising type Method.
- Pay_for_performance_advertising comment "Pay for Performance Advertising, or PPP, is a term used in Internet marketing to define a popular pricing model whereby a marketing agency will receive a bounty from an advertiser for each new lead or new customer obtained for the advertiser through the agency's online marketing efforts.".
- Pay_for_performance_advertising label "Pay for performance advertising".
- Pay_for_performance_advertising sameAs Q7156609.
- Pay_for_performance_advertising sameAs Mídia_por_performance.
- Pay_for_performance_advertising sameAs m.02w_xz5.
- Pay_for_performance_advertising sameAs Q7156609.
- Pay_for_performance_advertising wasDerivedFrom Pay_for_performance_advertising?oldid=634728703.
- Pay_for_performance_advertising isPrimaryTopicOf Pay_for_performance_advertising.