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- Fictional_brand abstract "A fictional brand is a non-existing brand used in artistic or entertainment productions, such as paintings, books, comics, movies, TV serials, and music. The fictional brand may be designed to imitate a real corporate brand, satirize a real corporate brand, or differentiate itself from real corporate brands. Such a device may be required where real corporations are unwilling to license their brand names for use in the fictional work, particularly where the work holds the product in a negative light.More recently, fictional brands have been used for commercial purposes through the process of reverse product placement. Consumer attachment to those brands in the fictional world may be leveraged through “defictionalisation” or “productisation” in the real world. It has been suggested that the fictional brands represent brand potential rather than brand reality; they are in effect, “protobrands” that can be leveraged and transformed into registered trademarks which can derive revenue for their owners through reverse product placement or, more accurately, reverse brand placement. Examples include Harry Potter’s Bertie Botts’ Every Flavour Beans, now available as real candy manufactured by the Jelly Belly Company; Duff Beer, a beer brand now available for consumption in Europe which initially appeared in the The Simpsons; and Staples' Dunder Mifflin paper, from TV show, The Office.".
- Fictional_brand wikiPageExternalLink cereal-fictional.html.
- Fictional_brand wikiPageExternalLink www.notarealthing.com.
- Fictional_brand wikiPageExternalLink c04ae104.htm.
- Fictional_brand wikiPageID "2904368".
- Fictional_brand wikiPageLength "7040".
- Fictional_brand wikiPageOutDegree "31".
- Fictional_brand wikiPageRevisionID "656363725".
- Fictional_brand wikiPageWikiLink Acme_Corporation.
- Fictional_brand wikiPageWikiLink Brand.
- Fictional_brand wikiPageWikiLink Brand_management.
- Fictional_brand wikiPageWikiLink Category:Brand_management.
- Fictional_brand wikiPageWikiLink Category:Fictional_brands.
- Fictional_brand wikiPageWikiLink Cigarette.
- Fictional_brand wikiPageWikiLink Coca-Cola.
- Fictional_brand wikiPageWikiLink Comics.
- Fictional_brand wikiPageWikiLink Detective.
- Fictional_brand wikiPageWikiLink Dr._Strangelove.
- Fictional_brand wikiPageWikiLink Duff_Beer.
- Fictional_brand wikiPageWikiLink Fictional_universe.
- Fictional_brand wikiPageWikiLink List_of_Saturday_Night_Live_commercial_parodies.
- Fictional_brand wikiPageWikiLink List_of_fictional_beverages.
- Fictional_brand wikiPageWikiLink List_of_fictional_medicines_and_drugs.
- Fictional_brand wikiPageWikiLink List_of_fictional_vehicles.
- Fictional_brand wikiPageWikiLink Payola.
- Fictional_brand wikiPageWikiLink Pepsi.
- Fictional_brand wikiPageWikiLink Poster.
- Fictional_brand wikiPageWikiLink Product_placement.
- Fictional_brand wikiPageWikiLink Show_business.
- Fictional_brand wikiPageWikiLink Stanley_Kubrick.
- Fictional_brand wikiPageWikiLink Staples_Inc..
- Fictional_brand wikiPageWikiLink The_Office_(U.S._TV_series).
- Fictional_brand wikiPageWikiLink The_Simpsons.
- Fictional_brand wikiPageWikiLink Trademark.
- Fictional_brand wikiPageWikiLinkText "Fictional brand".
- Fictional_brand wikiPageWikiLinkText "List of fictional brands".
- Fictional_brand wikiPageWikiLinkText "fictional brand".
- Fictional_brand wikiPageWikiLinkText "fictional or parody brands".
- Fictional_brand wikiPageUsesTemplate Template:Citation_needed.
- Fictional_brand wikiPageUsesTemplate Template:Original_research.
- Fictional_brand wikiPageUsesTemplate Template:Reflist.
- Fictional_brand subject Category:Brand_management.
- Fictional_brand subject Category:Fictional_brands.
- Fictional_brand hypernym Brand.
- Fictional_brand type Company.
- Fictional_brand type Brand.
- Fictional_brand comment "A fictional brand is a non-existing brand used in artistic or entertainment productions, such as paintings, books, comics, movies, TV serials, and music. The fictional brand may be designed to imitate a real corporate brand, satirize a real corporate brand, or differentiate itself from real corporate brands.".
- Fictional_brand label "Fictional brand".
- Fictional_brand sameAs Q1412386.
- Fictional_brand sameAs Fiktives_Markenprodukt.
- Fictional_brand sameAs Q1412386.
- Fictional_brand wasDerivedFrom Fictional_brand?oldid=656363725.
- Fictional_brand isPrimaryTopicOf Fictional_brand.