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- 69261 accessdate "2015-02-23".
- 69261 accessdate "2015-09-17".
- 69261 date "1997-02-10".
- 69261 first1 "Bill".
- 69261 isCitedBy Big_King.
- 69261 last1 "McDowell".
- 69261 publisher "Advertising Age".
- 69261 publisher "Crain Communications".
- 69261 title "Burger King Ads Take Slap at MCD: it's Double Supreme vs. Big Mac while Price Positioning Continues".
- 69261 title "Burger King ads slap McD: Its Double Supreme vs. Big Mac, while price positioning continues".
- 69261 url 69261.
- 69261 work "Ad Age".