Matches in DBpedia 2015-10 for { <http://dbpedia.org/resource/V._Kumar_(professor)> ?p ?o }
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- V._Kumar_(professor) abstract "Dr. V. Kumar is the Richard and Susan Lenny Distinguished Chair & Professor of Marketing, Executive Director for the Center for Excellence in Brand & Customer Management, and the Director of the Ph.D. Program in Marketing at the J. Mack Robinson College of Business at Georgia State University, Atlanta, USA. He has extensive experience as a consultant, working on marketing research projects for companies like IBM, Procter & Gamble, ICICI Bank, and AT&T, among many others. He is an internationally renowned marketing scholar and has been recognized as a “Legend in Marketing” for his contributions as a lifetime researcher in marketing. His areas of interest include profitability analysis of customers and brands; forecasting techniques; customer-, store-, and market-level retailing concepts; marketing strategy; international marketing; customer relationship management (CRM); marketing research topics; and business-to-business marketing. His pioneering work in the area of customer lifetime value (CLV) has earned him several awards and recognitions, and has resulted in many scholarly publications. On July 1, 2014, he was named the Editor in Chief of the Journal of Marketing published by the American Marketing Association (AMA).".
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- V._Kumar_(professor) wikiPageExternalLink journal-of-interactive-marketing.
- V._Kumar_(professor) wikiPageExternalLink journal-of-retailing-and-consumer-services.
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- V._Kumar_(professor) wikiPageWikiLink Chennai.
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- V._Kumar_(professor) wikiPageWikiLink Georgia_State_University.
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- V._Kumar_(professor) wikiPageWikiLink International_Journal_of_Forecasting.
- V._Kumar_(professor) wikiPageWikiLink J._Mack_Robinson_College_of_Business.
- V._Kumar_(professor) wikiPageWikiLink Journal_of_Business_Research.
- V._Kumar_(professor) wikiPageWikiLink Journal_of_Marketing.
- V._Kumar_(professor) wikiPageWikiLink Journal_of_Marketing_Research.
- V._Kumar_(professor) wikiPageWikiLink Journal_of_the_Academy_of_Marketing_Science.
- V._Kumar_(professor) wikiPageWikiLink Kharagpur.
- V._Kumar_(professor) wikiPageWikiLink Li_Ka_Shing_Foundation.
- V._Kumar_(professor) wikiPageWikiLink Marketing.
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- V._Kumar_(professor) wikiPageWikiLink Procter_&_Gamble.
- V._Kumar_(professor) wikiPageWikiLink University_of_Texas_at_Austin.
- V._Kumar_(professor) wikiPageWikiLinkText "V. Kumar (professor)".
- V._Kumar_(professor) wikiPageWikiLinkText "V. Kumar".
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- V._Kumar_(professor) subject Category:Education.
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- V._Kumar_(professor) comment "Dr. V. Kumar is the Richard and Susan Lenny Distinguished Chair & Professor of Marketing, Executive Director for the Center for Excellence in Brand & Customer Management, and the Director of the Ph.D. Program in Marketing at the J. Mack Robinson College of Business at Georgia State University, Atlanta, USA. He has extensive experience as a consultant, working on marketing research projects for companies like IBM, Procter & Gamble, ICICI Bank, and AT&T, among many others.".
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