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- MarketPulse abstract "MarketPulse is a continuous monthly tracking survey of household purchases in urban and rural India. Established in 1974, it is India's only household panel study that collects information about household purchases. Conducted by IMRB International's Media and Panel Group, it surveys over 70,000 households, 56,000 in urban India, and 14,000 in rural India and collects a variety of information on purchases in fast-moving consumer goods, finance and telecom.One of the largest continuous tracking studies of its kind anywhere in the world, MarketPulse takes over 1200 field staff to administer the survey, and data is collected primarily through journal placements. As a cross-sectional study that covers a variety of households across the SEC spectrum, with specialised panels for more affluent households. It tracks purchase behavior across 60 different categories such as foods, beverages, personal care products and home care products.The data from the tracking survey is widely used by companies such as GlaxoSmithKline, Reckitt Benckiser, Unilever, ITC, Marico, and Dabur and serves as an industry-wide benchmark of marketing performance, and helps companies estimate market share and future trends.".
- MarketPulse wikiPageID "31033132".
- MarketPulse wikiPageLength "1918".
- MarketPulse wikiPageOutDegree "27".
- MarketPulse wikiPageRevisionID "659562650".
- MarketPulse wikiPageWikiLink Beverage.
- MarketPulse wikiPageWikiLink Category:Economic_data.
- MarketPulse wikiPageWikiLink Category:Economic_planning_in_India.
- MarketPulse wikiPageWikiLink Category:Marketing_research_companies_of_India.
- MarketPulse wikiPageWikiLink Category:Panel_data.
- MarketPulse wikiPageWikiLink Category:Social_statistics_data.
- MarketPulse wikiPageWikiLink Cohort_study.
- MarketPulse wikiPageWikiLink Cross-sectional_study.
- MarketPulse wikiPageWikiLink Dabur.
- MarketPulse wikiPageWikiLink Drink.
- MarketPulse wikiPageWikiLink Fast-moving_consumer_goods.
- MarketPulse wikiPageWikiLink Finance.
- MarketPulse wikiPageWikiLink Food.
- MarketPulse wikiPageWikiLink GlaxoSmithKline.
- MarketPulse wikiPageWikiLink IMRB_International.
- MarketPulse wikiPageWikiLink ITC_(company).
- MarketPulse wikiPageWikiLink ITC_Limited.
- MarketPulse wikiPageWikiLink India.
- MarketPulse wikiPageWikiLink Journal.
- MarketPulse wikiPageWikiLink Marico.
- MarketPulse wikiPageWikiLink Market_share.
- MarketPulse wikiPageWikiLink Market_trend.
- MarketPulse wikiPageWikiLink Personal_care.
- MarketPulse wikiPageWikiLink Reckitt_Benckiser.
- MarketPulse wikiPageWikiLink Rural.
- MarketPulse wikiPageWikiLink Rural_area.
- MarketPulse wikiPageWikiLink SEC_Classification.
- MarketPulse wikiPageWikiLink SEC_Classification_(India).
- MarketPulse wikiPageWikiLink Telecommunication.
- MarketPulse wikiPageWikiLink Unilever.
- MarketPulse wikiPageWikiLink Urban_area.
- MarketPulse wikiPageWikiLinkText "MarketPulse".
- MarketPulse wikiPageWikiLinkText "household panel".
- MarketPulse hasPhotoCollection MarketPulse.
- MarketPulse wikiPageUsesTemplate Template:Cn.
- MarketPulse wikiPageUsesTemplate Template:Reflist.
- MarketPulse subject Category:Economic_data.
- MarketPulse subject Category:Economic_planning_in_India.
- MarketPulse subject Category:Marketing_research_companies_of_India.
- MarketPulse subject Category:Panel_data.
- MarketPulse subject Category:Social_statistics_data.
- MarketPulse hypernym Survey.
- MarketPulse type Company.
- MarketPulse type Organisation.
- MarketPulse type Company.
- MarketPulse type Datum.
- MarketPulse type Econometric.
- MarketPulse comment "MarketPulse is a continuous monthly tracking survey of household purchases in urban and rural India. Established in 1974, it is India's only household panel study that collects information about household purchases.".
- MarketPulse label "MarketPulse".
- MarketPulse sameAs m.0gg773r.
- MarketPulse sameAs Q6770648.
- MarketPulse sameAs Q6770648.
- MarketPulse wasDerivedFrom MarketPulse?oldid=659562650.
- MarketPulse isPrimaryTopicOf MarketPulse.