Matches in DBpedia 2016-04 for { ?s ?p "The Audience Engine is an open-source, customizable suite of fundraising tools for public radio being developed by the Congera Corporation, a subsidiary of WFMU Radio. It was conceived by and is being developed under the supervision of Ken Freedman, WFMU general manager, and Liz Berg, the station's assistant general manager.The platform is based on WFMU's own successful model of fundraising and listener-community relations, a project that began development in 1998 and now helps WFMU raise 70% of its annual $2.5 million operating budget via its website using crowdfunding technology. The developers explain that \"by pairing online content, real-time playlist information, social media, and community interaction tools directly with crowdfunding campaigns, WFMU has not only built a positive and intelligent online community, but also a sustainable model that can be adopted by other organizations.\" Besides radio, Audience Engine has potential usage for online television and journalism. The goal is to \"enable organizations ... to build audiences and become self sufficient.\"Andrew Flanagan, of Billboard, wrote, \"The philosophy underlying Audience Engine's development is the same that's kept WFMU going: experimentation and independence. The tech tumult of the past two decades has resulted in long-established business models, whether classified ads or subscriptions, being destroyed without any replacements for those models waiting in the wings.\" Freedman says that Audience Engine can \"address the problems of legacy media dealing with new media platforms. It's much more difficult for legacy institutions to make that transition.\"A large part of Audience Engine's appeal is its fundraising capabilities. \"Audience Engine comes with a set of tools that integrates crowdfunding-inspired donation tools throughout a publisher's site, with on and off-site widgets for donations as well as gift reward management, and a full suite of analytics underlying it all for that publisher to gain insight on what is and isn't raising money,\" noted Flanagan. Freedman observed that \"Kickstarter did a great job of borrowing or stealing the concept of the pledge drive, and vastly improved it as well. Public media hasn't borrowed it back yet! That's what we're trying to do.\"Although aimed primarily towards small and mid-sized stations, larger public radio stations such as WBUR and WNYC are exploring the platform's possibilities.The platform was publicly debuted at a launch event held at New York's Civic Hall, on November 5, 2015."@en }
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- The_Audience_Engine abstract "The Audience Engine is an open-source, customizable suite of fundraising tools for public radio being developed by the Congera Corporation, a subsidiary of WFMU Radio. It was conceived by and is being developed under the supervision of Ken Freedman, WFMU general manager, and Liz Berg, the station's assistant general manager.The platform is based on WFMU's own successful model of fundraising and listener-community relations, a project that began development in 1998 and now helps WFMU raise 70% of its annual $2.5 million operating budget via its website using crowdfunding technology. The developers explain that \"by pairing online content, real-time playlist information, social media, and community interaction tools directly with crowdfunding campaigns, WFMU has not only built a positive and intelligent online community, but also a sustainable model that can be adopted by other organizations.\" Besides radio, Audience Engine has potential usage for online television and journalism. The goal is to \"enable organizations ... to build audiences and become self sufficient.\"Andrew Flanagan, of Billboard, wrote, \"The philosophy underlying Audience Engine's development is the same that's kept WFMU going: experimentation and independence. The tech tumult of the past two decades has resulted in long-established business models, whether classified ads or subscriptions, being destroyed without any replacements for those models waiting in the wings.\" Freedman says that Audience Engine can \"address the problems of legacy media dealing with new media platforms. It's much more difficult for legacy institutions to make that transition.\"A large part of Audience Engine's appeal is its fundraising capabilities. \"Audience Engine comes with a set of tools that integrates crowdfunding-inspired donation tools throughout a publisher's site, with on and off-site widgets for donations as well as gift reward management, and a full suite of analytics underlying it all for that publisher to gain insight on what is and isn't raising money,\" noted Flanagan. Freedman observed that \"Kickstarter did a great job of borrowing or stealing the concept of the pledge drive, and vastly improved it as well. Public media hasn't borrowed it back yet! That's what we're trying to do.\"Although aimed primarily towards small and mid-sized stations, larger public radio stations such as WBUR and WNYC are exploring the platform's possibilities.The platform was publicly debuted at a launch event held at New York's Civic Hall, on November 5, 2015.".