Matches in DBpedia 2016-04 for { ?s ?p "Your Money's Worth: A study in the waste of the consumer's dollar is a 1927 nonfiction book on consumerism written by Stuart Chase and Frederick J. Schlink. It is notable for becoming popular enough to initiate a consumer protection movement. Soon after publication, its authors founded Consumers' Research, the organization which employed the founders of Consumers Union/Consumer Reports.The book was a protest against marketing practices which made it difficult for consumers to be able to judge the value of products. It analyzed the ways in which Americans made purchase decisions and gave measurements of the extent to which products could serve the purpose which manufacturer claims stated that they could.The authors requested an “extension of the principle of buying goods according to impartial scientific tests rather than according to the fanfare and trumpets of the higher salesmanship.”"@en }
Showing triples 1 to 2 of
2
with 100 triples per page.
- Your_Moneys_Worth abstract "Your Money's Worth: A study in the waste of the consumer's dollar is a 1927 nonfiction book on consumerism written by Stuart Chase and Frederick J. Schlink. It is notable for becoming popular enough to initiate a consumer protection movement. Soon after publication, its authors founded Consumers' Research, the organization which employed the founders of Consumers Union/Consumer Reports.The book was a protest against marketing practices which made it difficult for consumers to be able to judge the value of products. It analyzed the ways in which Americans made purchase decisions and gave measurements of the extent to which products could serve the purpose which manufacturer claims stated that they could.The authors requested an “extension of the principle of buying goods according to impartial scientific tests rather than according to the fanfare and trumpets of the higher salesmanship.”".
- Q8058884 abstract "Your Money's Worth: A study in the waste of the consumer's dollar is a 1927 nonfiction book on consumerism written by Stuart Chase and Frederick J. Schlink. It is notable for becoming popular enough to initiate a consumer protection movement. Soon after publication, its authors founded Consumers' Research, the organization which employed the founders of Consumers Union/Consumer Reports.The book was a protest against marketing practices which made it difficult for consumers to be able to judge the value of products. It analyzed the ways in which Americans made purchase decisions and gave measurements of the extent to which products could serve the purpose which manufacturer claims stated that they could.The authors requested an “extension of the principle of buying goods according to impartial scientific tests rather than according to the fanfare and trumpets of the higher salesmanship.”".