Matches in DBpedia 2015-10 for { ?s ?p "Bid Management is software used for the automatic controlling of bids in Search Engine Marketing (SEM). With a bid management tool, any number of search terms (keywords) can be managed via various paid search providers (e.g. Google AdWords or Bing Ads). The system automatically transmits changes to bids to the relevant channels, e.g. Google AdWords, via API. The role of bid management here is to determine the relevant optimum bid for each keyword and to continuously adapt it."@en }
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- Bid_management_software comment "Bid Management is software used for the automatic controlling of bids in Search Engine Marketing (SEM). With a bid management tool, any number of search terms (keywords) can be managed via various paid search providers (e.g. Google AdWords or Bing Ads). The system automatically transmits changes to bids to the relevant channels, e.g. Google AdWords, via API. The role of bid management here is to determine the relevant optimum bid for each keyword and to continuously adapt it.".